Oldairhead 

Agreed! As a retired event director I can unequivocally say that most people do not understand how much effort it takes to put on a supported cycling event properly. It's so much more than just finding a nice route and inviting people to ride. There are permits, insurance, toilets, volunteers, support vehicles, promotional expenses and local government entities impose their own additional requirements. You've got to have money up front for expenses that you may or may not get back! Many events bring on a charity and operate under their umbrella to avoid taxes and excessive local fees that are imposed on "for profit" events. California is the worst for these issues and that has driven many events away. Yes there are still some successful events in CA but they are the exception to the trend. Being an event director is a crappy job, one that does not compensate adequately for the required effort. Those who have had the responsibility will know!