I look for stuff on sale. If ain't on sale, I don't buy it. Doing a search for items helps me find the cheapest one. Thrift stores sometimes have good stuff also. Performancebike.com has good sales. Sierra Trading Post has good stuff at good prices. Look at their Outerwear. I just got a $250 Sporthill get-up for less than 50%. They have thermal underwear, etc for $10-$15.