I just bought a Specialized Roll, and it makes me happy. Is it "nice?" Nah. But it is solid (I think it weighs approximately four and a half tons) and permits me to ride on some of the more-interesting surfaces in New Mexico. It was $700, which felt $200 too high, but it was just what I needed: an indestructo-hybrid that I can personalize and romp around in the woods on.
As for WalMart, I only go when I have not had enough exposure to poor people beating their children.