Originally Posted by
crank_addict
I've never seen one with the ornate French chainguard but if you research the old Sears Roebuck catalogs, in super fine print it notes on some models- from Austria, or England, or France. Buyer may not have known where made until delivered.
For my '57, I do have the original manufacturer tags from Austria and Sears retailer.
As for Steyr and the US distributor - 1956, note the typo!
In that same era, Mercedes - Benz automobiles had yet developed an official US dealer network and essentially seeked Studebaker dealerships. Interesting too, the Studebaker designers had a hood and grill resemblance to MB.
The Lewis derailleur page came with the Steyr? Lewis was ultra high end. And would have been a 1940s thing. Suppose it could have been old stock. Or Sears threw everything they had into a package for any and all Euro bikes? Also kinda wild that America's Store would be passing out instructions written in French. Strange but it could happen.