I had one of those bicycles a few years back. Well, actually, I had half of one of those bikes - someone had sawed the bike in half with a hack saw, believe it or not.
For the most part, the bike appeared to be an entry level Bike Boom offering and I was unimpressed. But that is just me. The one the OP has presented looks to be in very nice shape and should be marketable come next Spring.
Sorry that I can't offer much more help than that.
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"98% of the bikes I buy are projects".