Originally Posted by surak

Nah, every manufacturer and non-niche LBS owner that I've read discussing discs have said discs already vastly outsell rim to the point that keeping rim brake options in their lineup hardly makes sense. Factor has said that 93% of their VAM climbing bikes sold are disc braked.

Just because there's a vocal number of anti-disc posters on the Internet doesn't mean that there's an equal or majority who want them IRL. It's time to put the conspiracy theory that disc brakes on road bikes are an industry plot to bed, along with every other conspiracy theory that doesn't hold water with real evidence.