1. If you look at the seller's feedback, he's run several auctions out of Italy. Suddenly he's in Montana. Hmmm...
2. Any legit ebayer would actually state the asking price in the auction so there would be a record of what you actually paid for the item.
3. This Cervelo is apparently listed as a nonfiction book. I'm guessing that this is a way for these people to hide their scams in non-cycling categories.
Stay away. Far away.
DrPete