Originally Posted by
goenrdoug
You don't work in software, do you?
Nope, but this is hardware. Sometimes companies buy other companies to absorb and negate competition, but it's not like Wahoo was even in the pedal market beforehand. Original rumors were they wanted to get into the pedal-based power meter business, which I guess is still a possibility someday.
I do assume the frog, syzr and pave models were not big sellers -- so it's probably for that reason. The X series might have still sold some, but too similar to the Zero, so they're now only seemingly producing cleat consumables