I wonder what happens when the routes cross and/or share the parts of the same route. Assuming both rides succeed, it will eventually happen.
They would need great signage and a lot of it to ensure the separate groups stay on "their" route and not have riders end up at the ending town of the "other" ride just because they were following the (wrong) cyclists.
At least the former organizers probably have a jump start as they have the contacts, knowledge, etc.
That said, this seems like a stupid pissing contest to me, all in the name of some PC crap.
Tailwinds, John