Originally Posted by
Ghazmh
the recent round of Peleton commercials has awoken my inner internet grouchy side. Albeit for mostly different reasons than what’s got this commercial in the news.
People need to shut off their gadgets and screens and smart phones and go out on a Spring day and ride a bike! Take the kids along too, go to a MUP and put them in a trailer/tag along, go hiking.
Getting “motivated “ by someone on a screen is not as motivating as getting outside, meeting and talking to people. There are tangible physical and psychological benefits that no stationary experience could offer.....
im done ranting now, going out on my bike!
I’m at work this morning, and posting has been a pleasant break from tediously
editing reports. I normally would ride my bike 14 miles home, but due to family activities, I have to rent a car.
My bike is at work though, and I would like to take a break for about an hour, and go for ride, Your post is motivating.
BTW, I did post to that now-closed Peleton thread,
Originally Posted by Jim from Boston
I have been reading this thread, but with no intention to reply....
A woman professional in our organization, seemingly independent and “liberated” has in the past highly touted her Peleton to me
My wife and I were active cycling tourists in the 70s and 80s…
I cycle commute and she rides the Charles River Bikepath and regularly works out, usually at Healthworks (a gym for Women)…
On occasion when asked what I'm buying my wife for special occasion, I reply, “a lovely ironing board cover.”
But seriously folks...
Originally Posted by Jim from Boston
I finally watched the ad and I too thought the performance was over the top but probably typical of Madison Avenue. As I noted above though, my (female) colleague gushed about her Peleton.
The only suggestions I noticed of a Boston locale were the outdoor scenes in the background appropriate to Boston’s climate, namely Winter and Fall.
Maybe an image of a “strong” woman would be of a year round outdoor cyclist.
Originally Posted by Jim from Boston
So my near perfect weather would present the best of all seasons, without the extremes, and I already live here
Nice, albeit short Spring with beautiful blossoms and that first few weeks of relief from Winter; glorious summer; cool crispy Autumn with colorful foliage; and even a bracing, and challenging Winter, but not one impossible to ride in.
Originally Posted by livedarklions
I don't think outdoor cyclists are their market. I talked to a male in my office who has a Peloton. He bought it right before his daughter was born because he knew that going to the gym after work was going to be problematic or getting her from daycare. He's never been a cyclist.
I think that's their real market--busy professionals and stay at home parents.
I would have replied before the thread closed that I agree with @livedarklions, but all the fury of the thread is directed towards the perceptions of the intent of the ad rather than the storyline itself.
Last edited by Jim from Boston; 12-07-19 at 10:20 AM.