Why is so much bike branding super extra? (aka Logo explosions!)
#26
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I like the plain frame. Everyone knows it is the wheels that matter.
https://cimg2.ibsrv.net/gimg/bikefor...391e2dde63.jpg
https://cimg2.ibsrv.net/gimg/bikefor...391e2dde63.jpg
#27
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Count my matte black Ridley in.....The only places it doesn't have a bold white Ridley is on the seat stays and top tube, where it says Fenix.
Truely a rolling billboard, but it rides nice.
edit...Forgot to mention it has white on black Hed Ardennes wheels, tough to miss those too.
Truely a rolling billboard, but it rides nice.
edit...Forgot to mention it has white on black Hed Ardennes wheels, tough to miss those too.
Last edited by Wileyrat; 03-17-19 at 09:23 PM.
#28
Senior Member
If I was a racer I'd like a "loud" bike. I like them all but no way am I going there. My conditioning doesn't match the logo.
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ahaha
it makes me laugh everytime i'm looking bikes in shops.
it's interesting to see how designers manage to put such big logos on bike parts.brands should give a monthy fee to theyr customers.
one of the things i like about some dutch style bikes is the clean painti scheme, the owners can easily paint over.
also i noticed that sometimes a smaller logo is more effective than a big one. for example you easily spot a fahrradmanufaktur, even if they look sober
it makes me laugh everytime i'm looking bikes in shops.
it's interesting to see how designers manage to put such big logos on bike parts.brands should give a monthy fee to theyr customers.
one of the things i like about some dutch style bikes is the clean painti scheme, the owners can easily paint over.
also i noticed that sometimes a smaller logo is more effective than a big one. for example you easily spot a fahrradmanufaktur, even if they look sober
#30
WALSTIB
I like fancy paint and clever branding and even blingy head badges. But giant letters isn’t doing it for me.
Shamrock Bikes is really clever.
https://www.instagram.com/p/BvIF3u1g...on_share_sheet
#31
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Some companies have model lines that have chosen the more subtle route.. eg. compare Wiler's gravel vs road bike logoing
#32
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#33
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I know what you mean. I didn't even bother to count the number of Giant labels on our FastRoad CoMaxs but on the RX Composites Giant was very proud of their product. If I remember correctly there were 25 Giant labels plasted all over the bike. I did remove some when upgrading parts however. It just one of the reasons I love our new Canyons... Can only find one Canyon label and a few Canyon icons.
#35
WALSTIB
Logos only thing gives a carbonfiber bike any looks. Otherwise looks like their popped out of a plastic mold.
#36
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It's nice to have many bikes, some with lots of Logos, and others with No Logos. Some days I'm in Logo mood, other days I'm in a Stealth mood. It's the best of both worlds. I do like to have at least some minimal branding though, so I don't have to answer everyone's questions about who made the bike. That can get annoying, especially if it's some odd foreign brand name you're not 100% sure how to pronounce, like Faggin or Ciöcc.
#39
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They're robbing riders of opportunities for social engagement. Nobody's going to come up and say, "Wow, nice bike, who makes that?" when they can read it from across the street.
#40
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My three customs have their logos on the downtube plus headbadge/stickers and a sticker on the seat tube. My custom stems have stickers. The two stock bikes got powder coats and no logos except the headbadges went back on. I received the Trek decal-free. The Raleigh Competition came with all decals but brazing so poor there was no way I was going to give Raleigh credit for a QC disaster. (I paid a local frame builder half a grand for the brazing that should have been there when the bike left the factory,)
Ben
Ben
#41
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My non-custom bike curiously gets a lot of queries as to whether it is in fact custom. "no.. I got it mailorder from Nashbar.."
#43
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Since everyone is posting their bikes...
#44
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going to miss the old nashbar, it seems many of their bikes had no logos at all on the down tubes. they also came with very good pricing and step up components. maybe a bike company or the next nashbar will take note of that.
#45
Full Member
I know what you mean. I didn't even bother to count the number of Giant labels on our FastRoad CoMaxs but on the RX Composites Giant was very proud of their product. If I remember correctly there were 25 Giant labels plasted all over the bike. I did remove some when upgrading parts however. It just one of the reasons I love our new Canyons... Can only find one Canyon label and a few Canyon icons.
#48
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Hey, at least your overstated logo isn't in comic sans.
#49
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Lots of casual cyclists want their bikes to look like pro race bikes: festooned with sponsor logos, aggressive looking and "racy". Consumerism certainly plays a part in that desire, but it's also an aesthetic choice. Beyond just advertising, well chosen logo design can add graphic interest to a bike frame and break up the lines. This is especially true with today's slab-sided "aero" design preferences. For example, a de-logoed Madone would look blocky and ungainly. I actually like the incredibly giant logo on the team red Madone, it's outrageous like that bike.
Also, this is nothing new. Look at any pro race bike from the 1980s on, all were slathered with brand names. I had a Tommasini back then that had logos everywhere: down tube, seat tube, chainstays, seat stays, fork blades... even the lugs and fork crown had script "T" logos.
Note: my current bike is flat/gloss black with subtle logos. I'm largely with you guys on this.
Also, this is nothing new. Look at any pro race bike from the 1980s on, all were slathered with brand names. I had a Tommasini back then that had logos everywhere: down tube, seat tube, chainstays, seat stays, fork blades... even the lugs and fork crown had script "T" logos.
Note: my current bike is flat/gloss black with subtle logos. I'm largely with you guys on this.
#50
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I like the branding on my Mazama. Can't really see it, but the name is on the downtube is slightly a darker shade than the red:
Then again, some branding can be acceptable if done in a tasteful way. I wish they hadn't blended orange and green and made me look like a Miami fan, but I do like the style and sizing on the fat bike. I don't like the Synchros (I assume Scott's in-house component "brand") plastered on the components, or the RaceFace on the cranks tho:
Then again, some branding can be acceptable if done in a tasteful way. I wish they hadn't blended orange and green and made me look like a Miami fan, but I do like the style and sizing on the fat bike. I don't like the Synchros (I assume Scott's in-house component "brand") plastered on the components, or the RaceFace on the cranks tho: