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Cervelo Aspero Pricing

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Cervelo Aspero Pricing

Old 01-19-21, 05:09 PM
  #26  
WhyFi
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Originally Posted by AcesHigh007
Thank you for your thoughtful question.

At most, whatever the difference is in street price between the Shimano GRX Di2 group and GRX group, plus any expense required to build it (which shouldn't be much). Cervelo isn't paying street prices for these groups, so it would be nice if they passed a little saving onto the customer. Somewhere between $500 to $1000. Definitely not $1500.
So your thoughtful analysis is based solely upon the pricing of a model one step down but doesn't take in to consideration how that model is priced relative to the market or its parts list?

Cool - is this Econ 202?
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Old 01-19-21, 05:18 PM
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I'm a poor student. I didn't understand this the first time around, I'm frightened we may have to tackle this again next semester.
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Old 01-19-21, 05:20 PM
  #28  
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Originally Posted by WhyFi
So your thoughtful analysis is based solely upon the pricing of a model one step down but doesn't take in to consideration how that model is priced relative to the market or its parts list?

Cool - is this Econ 202?
No, the thoughtful analysis is that Cervelo should only charge him what he thinks he should have to pay. Cervelo should have to lower its prices so he can keep more money in his own pocket. In other words, redistribute the wealth down to him "just because."

I'm sorry, but anyone who can afford a $4,500 bike does not need a seller to pass the "savings" (real or perceived) down to him.
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Old 01-19-21, 05:28 PM
  #29  
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Well, apparently he didn't buy either bike last time around. Maybe just a looker, not a buyer. Much less expensive that way.
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Old 01-19-21, 06:00 PM
  #30  
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Originally Posted by AcesHigh007
Thank you for your thoughtful question.

At most, whatever the difference is in street price between the Shimano GRX Di2 group and GRX group, plus any expense required to build it (which shouldn't be much). Cervelo isn't paying street prices for these groups, so it would be nice if they passed a little saving onto the customer. Somewhere between $500 to $1000. Definitely not $1500.

There are other models in the Cervelo lineup that jump from Ultegra mechanical to Ultegra Di2, the price increases by $1500, but those include upgrades to other bits as well (wheels or bars). The Aspero GRX to GRX Di2 is an example of only the group changing for a seemingly unjustifiable price.


$1500 is a slap in the face.
Have you tried negotiating a lower price with your Cervelo dealer?
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Old 01-19-21, 06:28 PM
  #31  
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Originally Posted by Trakhak
Have you tried negotiating a lower price with your Cervelo dealer?
Yes, and here is what happened.

They said NO. Not only that, but I inquired if the Aspero saddle clamp would accommodate larger carbon rails. The salesman checked and said he would have to order a special clamp for that, and it would cost an extra $50. So $6000 for a $4500 bike, then they want to charge an extra $50 for a $10 part. They won't give an inch.

What comes around, goes around. I used to support local businesses and would pay more to buy at the shop. Now I will buy everything online and they can get in the unemployment line.
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Old 01-19-21, 06:33 PM
  #32  
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Originally Posted by Mojo31
No, the thoughtful analysis is that Cervelo should only charge him what he thinks he should have to pay. Cervelo should have to lower its prices so he can keep more money in his own pocket. In other words, redistribute the wealth down to him "just because."

I'm sorry, but anyone who can afford a $4,500 bike does not need a seller to pass the "savings" (real or perceived) down to him.
The funny part is that he now grudgingly accepts the $1500 price difference between the Caledonia 5 Ultegra and Caledonia Ultegra Di2 -

Originally Posted by AcesHigh007
There are other models in the Cervelo lineup that jump from Ultegra mechanical to Ultegra Di2, the price increases by $1500, but those include upgrades to other bits as well (wheels or bars).
But he doesn't accept the $1500 difference between the Aspero GRX 810 and GRX 815 Di2 -

Originally Posted by AcesHigh007
The Aspero GRX to GRX Di2 is an example of only the group changing for a seemingly unjustifiable price.
Yet the reality distortion field that he lives within fails to let him recognize that the Aspero GRX 815 Di2 is comparably equipped to the Cal5 Ultegra Di2.... but costs $500 less ($6k vs $6.5k).
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Old 01-19-21, 06:36 PM
  #33  
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Originally Posted by WhyFi
The funny part is that he now grudgingly accepts the $1500 price difference between the Caledonia 5 Ultegra and Caledonia Ultegra Di2 -
But he doesn't accept the $1500 difference between the Aspero GRX 810 and GRX 815 Di2 -
Yet the reality distortion field that he lives within fails to let him recognize that the Aspero GRX 815 Di2 is comparably equipped to the Cal5 Ultegra Di2.... but costs $500 less ($6k vs $6.5k).
The Caledona has a wheel upgrade. The Aspero does not.

Next.
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Old 01-19-21, 06:41 PM
  #34  
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Originally Posted by AcesHigh007
Yes, and here is what happened.

They said NO. Not only that, but I inquired if the Aspero saddle clamp would accommodate larger carbon rails. The salesman checked and said he would have to order a special clamp for that, and it would cost an extra $50. So $6000 for a $4500 bike, then they want to charge an extra $50 for a $10 part. They won't give an inch.

What comes around, goes around. I used to support local businesses and would pay more to buy at the shop. Now I will buy everything online and they can get in the unemployment line.
Sounds like they would prefer not to have your business.
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Old 01-19-21, 06:43 PM
  #35  
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Originally Posted by Mojo31
Sounds like they would prefer not to have your business.
So it would seem.
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Old 01-19-21, 06:48 PM
  #36  
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Originally Posted by AcesHigh007
Yes, and here is what happened.

They said NO. Not only that, but I inquired if the Aspero saddle clamp would accommodate larger carbon rails. The salesman checked and said he would have to order a special clamp for that, and it would cost an extra $50. So $6000 for a $4500 bike, then they want to charge an extra $50 for a $10 part. They won't give an inch.

What comes around, goes around. I used to support local businesses and would pay more to buy at the shop. Now I will buy everything online and they can get in the unemployment line.
Hang on- they are charging you $6000 for a $4500 bike? Or you think a $6000 bike is only worth $4500?
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Old 01-19-21, 06:53 PM
  #37  
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Originally Posted by AcesHigh007
The Caledona has a wheel upgrade. The Aspero does not.

Next.
Not surprising that you're unable to parse the info that I provided. Yeah, the Caledonia has an upgraded wheelset, something that *I* had to point out to you during your previous whinefest.

What you're failing to recognize (this time around) is that the Aspero GRX 810 Di2 is comparably equipped to the Caledonia 5 Di2, but the Aspero is $500 less... yet you're whining about the "upgrade" cost.

The Aspero Di2 is not a poor value; you only see it as such because the model one step down is a *great* value.
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Old 01-19-21, 06:53 PM
  #38  
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Originally Posted by AcesHigh007
So it would seem.
If only you could bottle the charm of your online persona.
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Old 01-19-21, 06:55 PM
  #39  
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Originally Posted by AcesHigh007
The Caledona has a wheel upgrade. The Aspero does not.

Next.
You sure about that? Their website lists the same wheels (DT Swiss E1850 23 Spline, 24h (F), 24h (R), 20mm IW, Center-Lock, Tubeless Ready) for both the Ultegra and Di2 models. https://www.cervelo.com/en_CA/caledonia
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Old 01-19-21, 06:58 PM
  #40  
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Originally Posted by bOsscO
You sure about that? Their website lists the same wheels (DT Swiss E1850 23 Spline, 24h (F), 24h (R), 20mm IW, Center-Lock, Tubeless Ready) for both the Ultegra and Di2 models. https://www.cervelo.com/en_CA/caledonia
He's talking about the Caledonia 5. See the previous whiny thread.
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Old 01-19-21, 07:27 PM
  #41  
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From what I've been able to determine, a bike manufacturer, who really only makes the frame and oft times now the cockpit and wheels, but never the groupset, typically marks up the added-on parts by about 100%. So a $750 groupset adds $1500, a $1500 groupset adds $3,000. So while the cost differential online between a mech and Di2 groupset could be $750, the resulting full bike price differential will be $1500 when sold built onto a complete.

OTOH, the frame-only options you can sometimes find, are sold for about 4-6x the manufacturer's cost, so they have leeway at the low end for aggressive pricing for the first level bike (eg. the example of the complete bike selling for only $300 more than frameset only).
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Old 01-19-21, 08:11 PM
  #42  
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Originally Posted by Mojo31
No, the thoughtful analysis is that Cervelo should only charge him what he thinks he should have to pay. Cervelo should have to lower its prices so he can keep more money in his own pocket. In other words, redistribute the wealth down to him "just because."

I'm sorry, but anyone who can afford a $4,500 bike does not need a seller to pass the "savings" (real or perceived) down to him.
You must have missed the other thread:

Originally Posted by AcesHigh007
Yes I can afford a $10k road bike. If I wanted, I could buy a $300k road bike. And the reason I can is because I AM CAREFUL WITH MY MONEY.
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Old 01-19-21, 08:14 PM
  #43  
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Originally Posted by WhyFi
Also, you seem to be approaching this from, "they're screwing me over because I want Di2 - waaaah!" Maybe you should be looking at it as, "damn, that mechanical set-up is aggressively priced!"

For $4500, you get:

$2.5k frame
$1.5k groupset
$1.2k carbon wheels
$600+ worth of carbon bars, stem, carbon seat post, saddle
$100 in tires
I think you just sold me on an aspero. ******g salesman 👍
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Old 01-19-21, 08:53 PM
  #44  
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Originally Posted by tomato coupe
You must have missed the other thread:
Yeah, new here.
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