Women in Cycling: survey for my marketing course
05-04-15, 03:55 PM
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Women in Cycling: survey for my marketing course
Hihi!
I'm doing a marketing degree, and I am using cycling businesses as my research topic.
I am focused currently on female's cycling experiences
If you are interested in helping, please reply to the following questions. thankyou!
Female? Y/N
1: Closest city?
2: How many years have you been cycling?
3: What kind of cyclist are you? (you may choose multiple)
mountain/tourer/cyclocross/courier/commuter/lifestyle/fitness/velodrome/roadracer/other(please specify)
4: Do you buy bikes in-store or online or both?
5: Do you buy clothes in-store or online or both?
6: Do you buy accessories in-store or online or both?
8: Do you find getting bikes, clothes or accessories hard, if yes, why?
7: Do you choose/not choose a retailer based on: (you may choose multiple)
Price/value/customer service/reviews/salesperson's knowledge/add-on's/extras/other
9: What motivates or de-motivates you to use your bike?
Other comments?
I'm doing a marketing degree, and I am using cycling businesses as my research topic.
I am focused currently on female's cycling experiences
If you are interested in helping, please reply to the following questions. thankyou!
Female? Y/N
1: Closest city?
2: How many years have you been cycling?
3: What kind of cyclist are you? (you may choose multiple)
mountain/tourer/cyclocross/courier/commuter/lifestyle/fitness/velodrome/roadracer/other(please specify)
4: Do you buy bikes in-store or online or both?
5: Do you buy clothes in-store or online or both?
6: Do you buy accessories in-store or online or both?
8: Do you find getting bikes, clothes or accessories hard, if yes, why?
7: Do you choose/not choose a retailer based on: (you may choose multiple)
Price/value/customer service/reviews/salesperson's knowledge/add-on's/extras/other
9: What motivates or de-motivates you to use your bike?
Other comments?
Last edited by gearpretty; 05-04-15 at 11:15 PM.
05-04-15, 10:02 PM
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Moved from General Cycling.
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05-04-15, 11:13 PM
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@no1mad: thanks
To elaborate on the general details of this survey:
1: I'm doing this for myself, as research for my marketing assignments
2: My role is to collate and extrapolate from the data collected
3: The survey will take upwards of 7mins depending on how much detail you write.
4: My plan is to use the data to check some assumptions and previous research, and develop a theoretical marketing strategy based on the data.
I am also gathering statistical studies and census data, as well as retailers catalogues.
5: If you don't wish for your responses to be viewed publicly, feel free to inbox them to me
6: I will post the results here once they are complete.
To elaborate on the general details of this survey:
1: I'm doing this for myself, as research for my marketing assignments
2: My role is to collate and extrapolate from the data collected
3: The survey will take upwards of 7mins depending on how much detail you write.
4: My plan is to use the data to check some assumptions and previous research, and develop a theoretical marketing strategy based on the data.
I am also gathering statistical studies and census data, as well as retailers catalogues.
5: If you don't wish for your responses to be viewed publicly, feel free to inbox them to me
6: I will post the results here once they are complete.
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