Rivendell Bike Works: "Black Reparations Pricing"
10-01-20, 03:32 PM
#1
Living 'n Dying in ¾-Time
Thread Starter
Rivendell Bike Works: "Black Reparations Pricing"
Black Reparations Pricing (BRP)—Why Now, How It'll Work, and How You Can Play, Too
I wonder if CA Governor Gavin Newsom will designate RBW as the official alternative-transportation company for his new reparations task force.
I wonder if CA Governor Gavin Newsom will designate RBW as the official alternative-transportation company for his new reparations task force.
Likes For bOsscO:
Likes For badger1:
Likes For GAtkins:
Likes For phughes:
10-01-20, 08:42 PM
#6
Me duelen las nalgas
Join Date: Aug 2015
Location: Texas
Posts: 13,513
Bikes: Centurion Ironman, Trek 5900, Univega Via Carisma, Globe Carmel
Mentioned: 199 Post(s)
Tagged: 0 Thread(s)
Quoted: 4559 Post(s)
Liked 2,802 Times
in
1,800 Posts
Thanks. Shared to FB. There are many ways to do this, including team sponsorship, education and business incentives. The concept is often misunderstood and misrepresented.
Likes For canklecat:
10-01-20, 09:26 PM
#8
señor miembro
Join Date: Dec 2018
Location: Pac NW
Posts: 6,602
Bikes: '70s - '80s Campagnolo
Mentioned: 92 Post(s)
Tagged: 0 Thread(s)
Quoted: 3869 Post(s)
Liked 6,461 Times
in
3,194 Posts
Cool! Gonna ask my sister-in-law to hook me up with some sweet accessories! 
Likes For jon c.:
10-01-20, 10:15 PM
#10
Senior Member
Join Date: Aug 2009
Posts: 2,385
Mentioned: 14 Post(s)
Tagged: 0 Thread(s)
Quoted: 1557 Post(s)
Liked 1,732 Times
in
972 Posts
Good for him for doing this. But frankly anyone rich enough to afford his custom bikes, is not going to need that reparation.
It would be more beneficial if they fixed up old bikes and donated them to poor urban kids and youths.
It would be more beneficial if they fixed up old bikes and donated them to poor urban kids and youths.
10-01-20, 11:04 PM
#11
Sunshine
Join Date: Aug 2014
Location: Des Moines, IA
Posts: 16,605
Bikes: '18 class built steel roadbike, '19 Fairlight Secan, '88 Schwinn Premis , Black Mountain Cycles Monstercross V4, '89 Novara Trionfo
Mentioned: 123 Post(s)
Tagged: 0 Thread(s)
Quoted: 10947 Post(s)
Liked 7,474 Times
in
4,181 Posts
Thats a significant discount. And the formulas for pricing and inventory are interesting. I wonder how they came up with 10% of frames.
Seems like a less than efficient way to change things, but its their plan so I guess I hope it works. Hopefully it isnt a marketing ploy.
I wonder if the money they would have otherwise collected could have been applied in a more direct way to help local racial or cultural minorities.
Reparations has never been synonymous with Rivendell to me,, but whatever works, I guess.
Seems like a less than efficient way to change things, but its their plan so I guess I hope it works. Hopefully it isnt a marketing ploy.
I wonder if the money they would have otherwise collected could have been applied in a more direct way to help local racial or cultural minorities.
Reparations has never been synonymous with Rivendell to me,, but whatever works, I guess.
Likes For mstateglfr:
10-01-20, 11:40 PM
#12
Senior Member
Thats a significant discount. And the formulas for pricing and inventory are interesting. I wonder how they came up with 10% of frames.
Seems like a less than efficient way to change things, but its their plan so I guess I hope it works. Hopefully it isnt a marketing ploy.
I wonder if the money they would have otherwise collected could have been applied in a more direct way to help local racial or cultural minorities.
Reparations has never been synonymous with Rivendell to me,, but whatever works, I guess.
Seems like a less than efficient way to change things, but its their plan so I guess I hope it works. Hopefully it isnt a marketing ploy.
I wonder if the money they would have otherwise collected could have been applied in a more direct way to help local racial or cultural minorities.
Reparations has never been synonymous with Rivendell to me,, but whatever works, I guess.
10-02-20, 01:27 AM
#13
Senior Member
Join Date: Jul 2009
Posts: 5,938
Bikes: Colnago, Van Dessel, Factor, Cervelo, Ritchey
Mentioned: 5 Post(s)
Tagged: 0 Thread(s)
Quoted: 3943 Post(s)
Liked 7,286 Times
in
2,942 Posts
Race-based pricing; what could possibly go wrong?
Likes For tomato coupe:
10-02-20, 05:53 AM
#14
Senior Member
Join Date: Sep 2017
Posts: 7,850
Mentioned: 38 Post(s)
Tagged: 0 Thread(s)
Quoted: 6944 Post(s)
Liked 10,944 Times
in
4,677 Posts
I'm not arguing over Riv's policy, one way or the other. But I will point out that race-based pricing has been going on in many markets for a very long time. The difference is that, this time, black people are getting the lower prices.
Likes For Koyote:
10-02-20, 06:16 AM
#15
Senior Member
Join Date: Jun 2019
Posts: 923
Mentioned: 1 Post(s)
Tagged: 0 Thread(s)
Quoted: 526 Post(s)
Liked 462 Times
in
256 Posts
So preferential treatment based on race alone isn't racist? Well, I suppose it would be if it was a discount only given to a white person. I always thought I wanted a Rivendell until now. I will rejoice to see them go under.
Likes For RH Clark:
10-02-20, 06:20 AM
#16
Senior Member
Does Rivendell have a history that goes back far enough that they have to make reparations for their past?
10-02-20, 06:59 AM
#17
Sunshine
Join Date: Aug 2014
Location: Des Moines, IA
Posts: 16,605
Bikes: '18 class built steel roadbike, '19 Fairlight Secan, '88 Schwinn Premis , Black Mountain Cycles Monstercross V4, '89 Novara Trionfo
Mentioned: 123 Post(s)
Tagged: 0 Thread(s)
Quoted: 10947 Post(s)
Liked 7,474 Times
in
4,181 Posts
I suspect that they made an estimate of the demand for the program (10%) and looked at profit margins and came to the conclusion that they could afford a 45% discount on 10% of each model without cutting into their bottom line more than they felt they could afford. It is a very targeted program, and we can argue all we want about whether the money would be better used in another way, but this is what they are choosing to do and it's not my place to tell them how to spend their money.
Its not your place to tell them how to spend their money, but this is a forum where cycling news is discussed, and that inherently requires opinions. The most common of which would be is a decision good or bad.
10-02-20, 07:39 AM
#19
Senior Member
Join Date: Jan 2010
Posts: 39,217
Mentioned: 211 Post(s)
Tagged: 1 Thread(s)
Quoted: 18398 Post(s)
Liked 15,494 Times
in
7,317 Posts
Likes For indyfabz:
10-02-20, 07:50 AM
#20
Senior Member
Join Date: Sep 2007
Location: Far beyond the pale horizon.
Posts: 14,259
Mentioned: 31 Post(s)
Tagged: 0 Thread(s)
Quoted: 4245 Post(s)
Liked 1,349 Times
in
936 Posts
Grant Petersen has found another/new way of irritating some people.
If people are irritated by this, why do they care?
If people are irritated by this, why do they care?
10-02-20, 08:00 AM
#22
Senior Member
Join Date: Jan 2010
Posts: 39,217
Mentioned: 211 Post(s)
Tagged: 1 Thread(s)
Quoted: 18398 Post(s)
Liked 15,494 Times
in
7,317 Posts
Likes For indyfabz:
10-02-20, 08:01 AM
#23
I'm the anecdote.
Join Date: Apr 2019
Location: S.E. Texas
Posts: 1,822
Bikes: '12 Schwinn, '13 Norco
Mentioned: 9 Post(s)
Tagged: 0 Thread(s)
Quoted: 1110 Post(s)
Liked 1,176 Times
in
795 Posts
Makes me think of people in the market for a Mercedes S-Class vs. people in the market for a Toyota Corolla.
Likes For FiftySix:
10-02-20, 08:08 AM
#25
Senior Member
Join Date: May 2013
Location: Kips Bay, NY
Posts: 2,212
Bikes: Ritchey Swiss Cross | Teesdale Kona Hot | Haro Extreme | Specialized Stumpjumper Comp | Cannondale F1000 | Shogun 1000 | Cannondale M500 | Norco Charger | Marin Muirwoods 29er | Shogun Kaze | Breezer Lightning
Mentioned: 8 Post(s)
Tagged: 0 Thread(s)
Quoted: 576 Post(s)
Liked 1,001 Times
in
488 Posts