Originally Posted by
AcesHigh007
I'll make this simple since the question is multi-faceted and I don't feel like explaining everything.
Cervelo Caledenia 5 Ultegra - $5000
Cervelo Caledenia 5 Ultegra Di2 - $6500
The only differences are Di2 and a different saddle. But the saddles are virtually the same price.
So why $1500 upgrade for Di2?
This is nothing new. They have always charged a premium for Di2 on built up bikes.
More than you would think by comparing the groupset prices.