IMO anytime you have a successful business and you deal with the public, You’ll always be open to lawsuits especially in todays climate.These lawsuits will have an effect on future pricing per unit down the road.
IMO, in this instance it provides small and/or foreign companies with a marketing advantage since it's difficult to impossible trying to sue them. One frequent poster on Endless Sphere had his house burned down by a Chinese battery, but his insurance company couldn't even locate the company. They had changed their name or whatever and were gone. Smaller companies might not have enough resources to make a lawsuit feasible. This could be an instance where staying small is advantageous.