Originally Posted by
cegerer
I think this is more new-speak by the manufacturers in a subtle move to justify the insane prices of their top-line racing bikes by inferring some sort of relationship between F1 cars, fighter jets and - see - your $15,000 bike is sorta, kinda the same 'cause it has a cockpit too!
As was pointed out, the term has been used since at least the 80s.
It's really harmless, I don't understand the kerfuffle. I don't care for the term "brifters" but if people want to use it, I'm not going to rail against them/it.