Originally Posted by
Jipe
The Dahon Curl doesn't sell well also because it's too expensive for a Dahon.
I'm not privy to any Dahon Curl sales numbers, and the Curl is far from the most expensive model the company has offered. That said, there may be something to this from a marketing standpoint. General Motors has their Cadillac; Volkswagen their Audi. Toyota struggled to sell expensive models on the same showroom floor next to Tercels and Hiluxes, so they created upscale branding: Lexus.
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I do not apologize for selling some inexpensive models. I want to put the world on bikes." - Dr. David Hon