Old 06-21-22, 08:01 AM
  #275  
bocobiking
bocobiking
 
Join Date: May 2015
Location: Louisville, Colorado
Posts: 133

Bikes: 1974 Schwinn Paramount, 1974 Raleigh Super Course, 1984 Columbine, 1979 Richard Sachs, 2003 Serotta Legend Ti, 2005 Serotta Concours

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Originally Posted by tomato coupe
It's remarkable how everyone that likes disc brakes has been bamboozled by the bicycling manufacturers, but those rim brake guys are all immune to the siren's call.
Thinking about it a little, I don't think people are being bamboozled. Instead, I think there's a synergy between the marketers' need to push new things and the public's insatiable desire for something new. What comes after this synergy is a list new "scientific," "objective" reasons why the new thing is "better." So what drives what? It seems to me that all the rationales for a new product are created afterward to justify our thirst for a new toy. And the marketers are happy to help come up with these rationales.

I don't want to argue with anyone's choice of products. I just think it's silly to invent objective reasons why, for example, electronic shifting is objectively better than downtube friction shifters. The reasons why one rider would choose the former are not important for another rider who chooses the latter.
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