Old 03-26-20, 05:18 AM
  #5770  
carleton
Elitist
 
carleton's Avatar
 
Join Date: Jul 2005
Location: Atlanta, GA
Posts: 15,951
Mentioned: 88 Post(s)
Tagged: 0 Thread(s)
Quoted: 1379 Post(s)
Liked 85 Times in 70 Posts
Probably sponsorship.

The wheels are more alike than different. But, if a company is willing to give you cash and free wheels, that helps a team a lot.

That concept is at the heart of sports marketing:

- Athletes/teams need cash and will use whatever doesnít make them slower if paid to do so...even if itís not their preferred product.
- Fans see the athletes use the products and assume that the products made the athletes fast and maybe want to buy them.
carleton is offline  
Likes For carleton: