To me it would not be an $850.00 bike, but I'm not the target audience for this. This bike, cleaned up and with good photos taken, would appeal to someone who is a Bridgestone fan and is interested in doing some bikepacking or light touring. It seems to be growing in popularity and there are youtubers who regularly post their journeys.
Getting the most out of something is all about finding the right person, and at the right time. With patience, who knows what the end result could be?