$125 is a lot for a bag that goes on a platform rack and doesn't have much in the way of extra pockets (at least I wouldn't spend that much). REI sells a bag (the Beyonder) that's a bit smaller (22L vs 29L) for only $39. And money-mizer-me uses a $20 Igloo soft-sided cooler (I think its an 18-can size) I got at Target that fits on my front rack nicely with a bungee cord (or two). I could easily add an extra pouch for small stuff to the REI or Igloo bags