After a winter of mud, i noticed that the rival brake lever were getting closer to the handle bar. The squeeze increased as the pads wore out.
I aware that the reach is adjustable but the issue more the added degree of rotation.
Although I do most servicing/repair/upgrade myself, i took the bike to a pro shop for the yearly inspections (bb swap, wheel check, fluid bleed). The bike shop said the brakes were fine and it is just a result of the wear and tear.
so to get the brake feel back as I like it, new pads seemed to be the answer but was it?
the pads lost 0.15mm per side (2.05mm material left), discs are 0.05mm worn (0.2mm above minimal thickness).
So I took my filler blade and found there was just above 0.13mm clearance between pads and disc on either side.
pick up a can of coke (best and cheapest 0.1mm shim material) and cut some pads back shims (pad backing plate contour) as fitted a shim on either side.
results is good; brake feel is back to how I like it…
cost: not much