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"E-Bike Ready" components marketing BS

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Old 04-07-22, 09:37 PM
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CrimsonEclipse
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"E-Bike Ready" components marketing BS

(I apologize in advance for the rant)

((I also have no animosity for e-bikes))

I recently purchased a new saddle for my MTB in my eternal search for a comfy seat.
A ribbon label in bright green in the saddle show that it was EBIKE READY.

So, what the hell makes a saddle ebike ready?
Is there a certification process by the Ebike Association of Earth setting standards?
Was this saddle tested for electrical resistance? 1.21 Jigawats?!
Is it extra durable for when I 'kick it up to 300watts'?!

Yeah, I know it's 100% USDA marketing bull poop, and completely unnecessary.

I have yet to see a news article stating that:
"Bob would have survived the test ride of ONLY he had an Ebike ready saddle..."

I apologize again for the rant.
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Old 04-07-22, 09:49 PM
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It does remind me of the classic car ads that would state “ready for restoration.”

”So what have you been doing to get it ready?”

“We’ll, we have driven the crap out of it, and left it to rust away. At this point the only thing you can do with it is to junk it or restore it.”

John
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Old 04-07-22, 09:54 PM
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Same marketing hype as "Gravel". Gravel bikes, I can understand, maybe gravel tires, but yes, there are gravel pedals, saddles, shoes, gloves, etc
Many are victim of the latest trends
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Old 04-07-22, 09:59 PM
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Originally Posted by CrimsonEclipse
(I apologize in advance for the rant)

((I also have no animosity for e-bikes))

I recently purchased a new saddle for my MTB in my eternal search for a comfy seat.
A ribbon label in bright green in the saddle show that it was EBIKE READY.

So, what the hell makes a saddle ebike ready?
Is there a certification process by the Ebike Association of Earth setting standards?
Was this saddle tested for electrical resistance? 1.21 Jigawats?!
Is it extra durable for when I 'kick it up to 300watts'?!

Yeah, I know it's 100% USDA marketing bull poop, and completely unnecessary.

I have yet to see a news article stating that:
"Bob would have survived the test ride of ONLY he had an Ebike ready saddle..."

I apologize again for the rant.
I’m sure it must exist, but I’m struggling to recall a bigger load of marketing BS. I can’t wait to see the available color choices in the eBike ready bar tape.
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Old 04-07-22, 10:09 PM
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Good rant, just bought a set of Michelin tires for my wife’s 96 Trek 750, dismayed to see they have e bike ready, proudly displayed in white, on the sidewall.
Personally thought the ole MultiTrack deserved better, problem solved with a black sharpie. Pretty lame marketing on their part.
Tim
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Old 04-08-22, 08:58 AM
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I don't think road or gravel e-bikes really need a distinction though new e-bike riders to the scene or occasional riders prob prefer extra-padded saddles. On MTBs, I think it may be. more necessary on some components that are beefed up due to the extra weight and toque, though those motors are quite powerful...not on a just-riding-along basis but sudden accelerations uphill on Turbo mode can be quite hard on chains/hubs and sudden braking downhill or from high speeds much harder on forks/tires/discs/pads. E-bikes are more fascinating as we get older.
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Old 04-08-22, 09:01 AM
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I really need one of those E-Bike ready water bottles & e-bike ready head tube decals.
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Old 04-08-22, 10:26 AM
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with used boats it's "tournament ready"
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Old 04-08-22, 11:01 AM
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Maybe the saddle is designed to hold you onto the bike? Simon could have used one!
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Old 04-08-22, 05:06 PM
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I’m saving for one of those e bike ready tire pumps.
Tim
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Old 04-08-22, 05:37 PM
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Are E-Bike ready sports beverages too potent for non E-Bike riders?
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Old 04-08-22, 06:14 PM
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Originally Posted by tkamd73
Good rant, just bought a set of Michelin tires for my wife’s 96 Trek 750, dismayed to see they have e bike ready, proudly displayed in white, on the sidewall.
Personally thought the ole MultiTrack deserved better, problem solved with a black sharpie. Pretty lame marketing on their part.
Tim
The tires I use for touring say that. Conti Top Touring II. Wondering if it’s a European standard, possibly meaning they are adequate for extra demands e bikes put on tires?

In any event, I’m not going to get my panties in a twist over it. I have not flatted on tour since 2017, despite riding a good amount of unpaved road, and that was an oddity.
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Old 04-09-22, 12:11 PM
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Originally Posted by indyfabz
The tires I use for touring say that. Conti Top Touring II. Wondering if it’s a European standard, possibly meaning they are adequate for extra demands e bikes put on tires?

In any event, I’m not going to get my panties in a twist over it. I have not flatted on tour since 2017, despite riding a good amount of unpaved road, and that was an oddity.
Are they significantly heavier or stiffer than non E bike tires?
That’s what I always was curious about.
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Old 04-09-22, 02:15 PM
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Marketing hype has finally gotten to you. Good!
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Old 04-09-22, 02:20 PM
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I recently purchased a pair of Schwalbe Marathon GreenGuard for my 29er.
On the Schwalbe website, the Marathon are advertised as E-bike Ready for 50 KPH.
I need them to be good for 70 KPH non-motorized bombing down a mountain.
Hope I'm Okay that they are non-E-bike Ready as well.
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Old 04-09-22, 02:28 PM
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Originally Posted by CAT7RDR
I recently purchased a pair of Schwalbe Marathon GreenGuard for my 29er.
On the Schwalbe website, the Marathon are advertised as E-bike Ready for 50 KPH.
I need them to be good for 70 KPH non-motorized bombing down a mountain.
Hope I'm Okay that they are non-E-bike Ready as well.
only if one side is hookless ready.
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Old 04-09-22, 02:49 PM
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CAT7RDR
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^^^^Good point! Clinchers, wire tires, tubed on hooked rims.
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Old 04-10-22, 12:51 PM
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Originally Posted by SkinGriz
Are they significantly heavier or stiffer than non E bike tires?
That’s what I always was curious about.
They aren’t lite, but not as heavy as some Schwalbe tires. I don’t ride ebikes. While those tires are ebike rated they are not just for ebikes.
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Old 04-10-22, 01:52 PM
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Reminds me of a vegetable oil that was advertised as "100% cholesterol free".
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Old 04-11-22, 06:37 AM
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Originally Posted by Reynolds
Reminds me of a vegetable oil that was advertised as "100% cholesterol free".
Gluten-free steak.
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Old 04-11-22, 06:49 AM
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chicken is organically free from carbohydrates
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