Stupid email subject
#1
Senior Member
Thread Starter
Join Date: Dec 2010
Location: northern Deep South
Posts: 9,156
Bikes: Fuji Touring, Novara Randonee
Liked 2,158 Times
in
1,328 Posts
Stupid email subject
As some others may have, I received a marketing email today entitled, "The High Performance Helmet Leaving the Peloton in the Dust." It made me laugh.
First, I suspect there's no more than a few dozen riders world-wide where the marginal gain of a helmet, of all things, is going to make any difference against a peloton.
Second, and more broadly, how high performance can a helmet be? Can a helmet help pedal a bike?? Will race officials need to start checking for illegal helmets after they check for batteries and motors embedded in a bicycle???
Marketing. Pfui.
First, I suspect there's no more than a few dozen riders world-wide where the marginal gain of a helmet, of all things, is going to make any difference against a peloton.
Second, and more broadly, how high performance can a helmet be? Can a helmet help pedal a bike?? Will race officials need to start checking for illegal helmets after they check for batteries and motors embedded in a bicycle???
Marketing. Pfui.
Likes For pdlamb:
#2
Over the hill
Join Date: Mar 2006
Location: Los Angeles, CA
Posts: 24,426
Bikes: Giant Defy, Giant Revolt
Liked 1,265 Times
in
718 Posts
When I was racing, the Bell Razor was the hot new aerodynamic helmet. My parents felt it didn't have enough coverage/protection and bought me an Image Pro instead. I'm sure that's why I never made it to the Olympics (tongue firmly in cheek).
__________________
It's like riding a bicycle
It's like riding a bicycle
Likes For urbanknight:
#3
Senior Member
Join Date: Sep 2012
Location: Orange County, California
Posts: 1,974
Bikes: Yes
Liked 1,680 Times
in
1,145 Posts
As some others may have, I received a marketing email today entitled, "The High Performance Helmet Leaving the Peloton in the Dust." It made me laugh.
First, I suspect there's no more than a few dozen riders world-wide where the marginal gain of a helmet, of all things, is going to make any difference against a peloton.
Second, and more broadly, how high performance can a helmet be? Can a helmet help pedal a bike?? Will race officials need to start checking for illegal helmets after they check for batteries and motors embedded in a bicycle???
Marketing. Pfui.
First, I suspect there's no more than a few dozen riders world-wide where the marginal gain of a helmet, of all things, is going to make any difference against a peloton.
Second, and more broadly, how high performance can a helmet be? Can a helmet help pedal a bike?? Will race officials need to start checking for illegal helmets after they check for batteries and motors embedded in a bicycle???
Marketing. Pfui.
#5
Senior Member
Join Date: Oct 2013
Location: Mich
Posts: 7,867
Bikes: RSO E-tire dropper fixie brifter
Liked 3,302 Times
in
2,096 Posts
high fashion for in door training trends, ugh.
__________________
-YMMV
-YMMV
#6
Perhaps it was a typo and was really describing its function when the rider wearing it fell off and the rest of the riders continued.
High performance helmet leaves peloton; in the dust.
High performance helmet leaves peloton; in the dust.
Likes For Pratt:
#7
Senior Member
Join Date: Sep 2010
Location: NE Indiana
Posts: 8,740
Bikes: 2020 Masi Giramondo 700c; 2013 Lynskey Peloton; 1992 Giant Rincon; 1989 Dawes needs parts; 1985 Trek 660; 1985 Fuji Club; 1984 Schwinn Voyager; 1984 Miyata 612; 1977 Raleigh Competition GS
Liked 274 Times
in
222 Posts
Marketing snake oil BS. All the aero dynamics, weight reduction, training, proper diet, doping, all of it and more, has only gained us 3.5 mph in the average speeds at the TDF since 1958 till 2021!! 3.5 mph is nothing for all that technology, but there is a hidden secret to that average speed increase. That secret is that since 1958 till 2021 the average distance raced during the TDF has been reduced by about 500 miles, so the truth about the speed increase is really due to the riders are not being as tired as they once were, and that's why the average speed went up.
#8
More stupid than Dubai call girls and slain Nigerian generals?
#9
Should Be More Popular
Join Date: Dec 2007
Location: Malvern, PA (20 miles West of Philly)
Posts: 43,634
Bikes: 1986 Alpine (steel road bike), 2009 Ti Habenero, 2013 Specialized Roubaix
Liked 9,565 Times
in
4,422 Posts